About ME

Hello. I’m a creative director and a writer. I believe in the power of words to create emotion and drive action. I also believe that the craft of writing is worth fighting for, especially in an age of character counts and poop emojis.

I'm a media-agnostic thinker, collaborative problem solver, strategic partner and an enthusiastic mentor. And I think strategy, creative, and sales should and can be very good friends.

I’m also a conceptual creative leader, having spent my career in some of the best agencies in the country, such TBWA/Chiat/Day, Goodby, Silverstein & Partners, and Venables, Bell and Partners. My work has been recognized and awarded by my peers at Cannes, the Effies, the One Show, and others.

After working in San Francisco for 10 years, I moved to New York to pursue my interest in fiction and other long form writing, attending the prestigious MFA writing program at New York University. My fiction writing has been nominated for the Pushcart Prize for Short Fiction and Best New American Voices. I’ve also written humor and satire for The New Yorker and McSweeney’s.

I’ve found that this experience has made me more versatile and capable in my professional life, where I am able to apply both my advertising and narrative skills to my work—whether it’s for TV campaigns, brand voice guidelines, manifestos, long copy or even emails.

After some time in NYC, my wife and I decided to move to Colorado to be closer to family and the outdoors. I have been lucky enough to continue working with brands and agencies around the country.

Since 2017, I have been a Creative Lead / Copy Director at Google, working with cross functional teams across Google hardware, devices, and services. (Basically, anything you can get at Best Buy that has a Google logo on it. Nest cameras and doorbells, Pixel phones, and so on.)

Shoot me an email sometime. I’d love to hear from you.

You can download a resume here. Also, the work shown here is just a snapshot of recent and favorite projects. There’s a lot more digital, long form, website writing, etc. If you’re looking for something specific, just ask.

Email:          aaron@sterncreative.com
Tel:              415-595-8445
LinkedIn:    https://www.linkedin.com/in/aaronfstern